Average Couple Will Spend $416 on Each Other This Valentine's Day

Happy young couple in love hugging, laughing, drinking wine, enjoying talking, having fun together celebrating Valentines day dining at home, having romantic dinner date with candles sitting at table.

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We're two weeks away from Valentine's Day, and so here's a reminder to start thinking about it, if you haven't already. Because people are apparently spending MORE than usual, and it isn't just a little inflation.

According to a study by LendingTree, the average person with a significant other expects to shell out $208 this year, which is up 44%. The average was $144 last year, and $142 in 2020. That's a total of $416 per couple if you have joint finances.

The biggest spenders are people who are just a year or two into their relationships. They expect to drop an average of $247. On the flip-side, people who are less than a year into their relationships are "only" spending $186.

That money DOES include eating out. 37% of couples are planning to go to a special dinner, which is up from 26% last year, when we didn't have vaccines. 25% plan to have a special dinner at home, and 16% plan to get take-out.

39% of couples opted to skip Valentine's Day last year to save money, but that number dropped to 31% this year.


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